
Deep dive · optional
For artists who want the weeds. Most people only need the two-lane map.
Detail · what happens after upload
You · label or artist
Start · one time
Aim for about one week before street date so DJs can work it early. Put in audio, cover art, style tags (traditional, progressive, gospel, and the rest), street date, and band credits so the promo folder is complete. Fans still wait for street day to get the listen email.
Radio Now Portal
① Radio Now
Lane 1 · DJs
Hit publish and the single is in Radio Now — the same place bluegrass DJs log in to preview and download music. You can fix titles, credits, or art later without re-uploading the whole track.
Live for DJs
Artist name · Your label
Traditional Bluegrass · New single · Published
Behind the scenes · for your single
Stop 3
When you tagged the single (traditional, progressive, gospel, and so on), Radio Now lines that up with what each DJ that said they play that style on their program. Goal: the people who actually spin this kind of bluegrass — not a random blast to every address on a list.
Style match
Only programs that fit this single get the next step.
How they hear about it
Stop 4
If they play this style, they get an email when your single goes live. The note links straight into Radio Now so they can listen and download.
Radio Now note
A new single that matches music you play is live on Radio Now.
DJs
Stop 5
DJs preview the full song in Radio Now, then pull a turn-key folder for airplay — the MP3, cover art, and one-sheet with credits.
DJ catalog
Artist · Label · Traditional Bluegrass
Folder includes MP3 + cover art + one-sheet
You · Label HQ / Insights
Stop 6
Open your desk and see downloads with a name attached — host, show, station, market, and whether they report charts. Filter by song when the roster is busy. This is the tracking edge: not “we emailed 400 people,” but who actually grabbed it.
Label HQ · Insights
| DJ / show | Market | Chart | When |
|---|---|---|---|
| Sam · Bluegrass Hour | KY | BGT Weekly | Tue |
| Pat · Sunday Bluegrass | NC | BU | Wed |
| Chris · Mountain Air | VA | — | Thu |
You · work the week
Stop 7
Some DJs mark that they offer artist interviews. When they’ve already taken your single, you can work those DJs first.
On your desk
| DJ | Downloaded | Interviews |
|---|---|---|
| Sam · Bluegrass Hour | Yes | Offers interviews |
| Pat · Sunday Bluegrass | Yes | Offers interviews |
Work these hosts first — not a cold list.
You · work the week
Stop 8
When a station wants a liner, the ask routes to the song contact, so the artist gets a real request.
New liner request
You · stay warm
Stop 9
When a DJ follows the artist, it shows on Insights. That’s relationship heat for the next single — not a one-and-done download with no trail.
Relationship heat
| DJ | Download | Follow |
|---|---|---|
| Sam · Bluegrass Hour | Yes | Follows artist |
| Chris · Mountain Air | Yes | — |
You · heat
Stop 10
Watch Radio Now (DJ downloads) and the Fans Chart. In the radio week, ask fans to vote for your single — voting follows them to you, so the street-day “go listen” email has a real list. Peaks stick on the desk at a glance.
DJ downloads
| # | Title | Artist | DLs |
|---|---|---|---|
| 1 | Your Song Title | Your artist | 12 |
| 2 | Other single | Roster artist | 8 |
| 3 | Another track | Roster artist | 5 |
Always on
Network
Matching only works as well as the DJ roster. We’re building density and complete profiles. The style engine is already there — more finished shows make every stop above stronger.
Radio Now for DJs. Fans Chart for followers. Street Date to tell them it’s out. Upload once — the system runs the rest.
Click here to startThe 615 Hideaway · Nashville · Radio Now